How to make your web content accessible and D&I friendly

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At its core, diversity and inclusion communications is about making sure your message reflects and connects with your audiences. Seems pretty simple, right? But most marketing communicators understand that simple isn’t always easy. Sometimes, it’s hard enough to make sure your message lands just right, let alone worrying about the format. So when it comes to translating it into digital spaces, it can often feel like opening up Pandora’s box.

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11 ways to help you get used to working from home

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We know how unsettling change can be, especially when it swoops in swiftly and is accompanied by the unknown and uncertain. If you’ve recently moved to remote working, you might be struggling to get used to a new daily routine, or are finding it challenging to communicate with your colleagues online. ​We want to help support you in getting used to your new way of working, so we’ve put together some tips and tricks for you to try.

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Creating an accessible Canada

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Around the globe, many countries are proactively seeking a digital arena that's accessible for all. They're putting legislation in place to inform businesses of web accessibility standards and enthuse compliance - and that includes the Accessible Canada Act. But what is it and what does it mean for you?
 

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9 things digital marketers need to know about web accessibility

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It is often said that the world around us is what disables people that are differently abled - and the sad fact is that this is often true, especially when it comes to the digital world.

When a physical space opens up to the public, we think about the accessibility for wheelchair-users and parents with prams. We do the same when planning internal layouts, to make sure customers and service users can make their way around easily and independently. We’re even addressing ways to make public situations more comfortable for our neurodiverse community, for example reducing sensory stimulation for people with Autism - and that's amazing! But what about these considerations for web accessibility?
 

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