Related products
  • Read & Write

Summary:

Since the implementation of read&write, ITV - as a business - reported an increase in staff disability declarations and, interestingly, a reduction in their ‘reasonable adjustments’ funding by 50%.

Managers have reported an increase in productivity and the organisation as a whole is much more disability confident.

ITV

“Employees reported an increase in productivity and accuracy in their role, feeling valued and appreciated following the implementation of Read&Write. The stigma attached to declaring their disability decreased/ceased to exist, and employees felt confident offering peer-to-peer support to other colleagues around the disability agenda.”

Miranda Wayland, ITV

ITV - Reaping the rewards from an inclusive workplace


ITV - Reaping the rewards from an inclusive workplace

Background

ITV is the biggest commercial broadcaster in the UK; producing programming for ITV’s own channels and for other broadcasters such as the BBC, Channel 4 and Sky. With ITV Studios operating out of the UK and five international locations - US, Australia, Germany, France and Scandinavia - their 4,000 plus strong workforce is rich with diverse people with varying viewpoints, ideas and perspectives.

The Challenge

To continue their success as an integrated producer broadcaster, attracting the largest possible audiences, ITV need to ensure that their on screen talent and workforce reflect their own and their viewers’ communities, that their services and programmes are accessible and that their workplace is inclusive. Managing such a diverse workforce is challenging. It’s not enough to simply acknowledge the differences. It involves acknowledging, understanding, accepting, valuing and celebrating differences with respect for age, class, ethnicity, gender, physical and mental ability, race, sexual orientation, spiritual practice, and public assistance status.

As inclusiveness is at the heart of everything they do, ITV needed to take action to ensure they attract the most talented people, regardless of ability, and provide the tools necessary to enable their staff to be their best and develop their career.

When ITV initiated an overhaul of their IT infrastructure; providing the necessary technology to compete in a global arena and support agile and flexible work practices - they also took the opportunity to look at the inclusivity of this technology.

So, they embarked on a six-month research programme to find the best solution to support staff with their communications. From the findings, they selected the top two ranking technologies for a three month testing phase.

Texthelp’s Read&Write was the obvious choice

This IT overhaul included an investment in Texthelp’s accessibility software, Read&Write. This award winning assistive software empowers ITV employees to meet day-to-day literacy and language needs and communicate with greater confidence.

As a result many employees reported additional support with reading, understanding and communication - for example, dyslexia affects 10% of the UK population and 1 in 5 people of working age in the UK has a print disability.

Summary

ITV are now wholly committed to establishing and maintaining a culture of inclusion where everyone can succeed in achieving his or her own personal and professional goals. Their employees are encouraged to develop and progress, and any barriers faced by specific groups are identified and actions taken to address them.

Changing the culture within any organisation is a tough journey but ITV have proven that it changes lives. Not only does the organisation benefit but also the staff and the community too.

For more information on ITV’s inclusive work practices, visit itvresponsibility.com