At a glance:

Business: Blackwood Homes and Care
Representative: Colleen Scott
Job role: Marketing Manager

About the business

With over 1500 homes across Scotland and 500 employees, Blackwood Homes and Care is a leading provider in managing and building highly accessible homes and delivering high quality, innovative care and support. Their objective is simple; to help people live their lives to the fullest.

Related product
  • Browsealoud

Blackwood Homes and Care

Blackwood Homes and Care cater for every website visitor

The challenge

Each website user is unique with different capabilities, and Blackwood Homes and Care set out to find a solution which would assist visitors with visual impairments, cognitive disorders, learning difficulties and physical disabilities, as well as those with limited English and who lack digital confidence.

Colleen Scott, Marketing Manager at Blackwood Homes and Care, describes the challenges the business was facing in terms of their users accessing online information, “Many of our customers have a range of physical and learning difficulties therefore having a responsive, accessible and adaptable website is critical.”

The solution

Colleen goes on to explain why Browsealoud met their needs, “As we have a diverse customer base, language options have always proved difficult when trying to communicate with customers so translation feature and the speak feature have both been great additions for us and our users.” 

Providing a simple addition to powering up a website’s accessibility, Browsealoud promotes inclusion and helps to increase a website’s suitability, so that its content can reach each and every visitor.

I would recommend because…

“Browsealoud is so easy to install and it has multiple features to ensure that our whole audience can access information and be included. Not only is the product of a high quality, but the customer service has also been of the same high quality.”

To find out more about how we can help you make your own website more accessible, contact us.